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Automotive Influencer | Alnatura
March 23, 2022
This statistic shows the most popular automotive influencers of that part of the German population, with a strong preference for the shopping brand "Alnatura", in comparison to the total population.
Extremely noticeable is the increased value for Supercar Blondie and Matthias Malmedie, as well as the negative correlation with Blackout and Dumm Tüch.
This bar chart visualizes, how an affinity for the brand "Alnatura" correlates with an affinity for the displayed Automotive Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Alnatura" customers to have an affinity for "Supercar Blondie" is increased by 1.98% .
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