Statistic regarding Butlers customers: most popular automotive influencers

AIlon has analyzed 5623 people from Germany who have a very high affinity to Butlers and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Automotive Influencer | Butlers

March 23, 2022

This statistic visualizes the most popular automotive influencers of that part of the German population, with a strong preference for the furniture retailer "Butlers", in comparison to the total population. Very pronounced is the positive correlation with Sophia Calate and Super Speeders Rob, as well as the negative correlation with Matthias Malmedie and Supercar Blondie.

This bar chart visualizes, how an affinity for the brand "Butlers" correlates with a preference for the displayed Automotive Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Butlers" customers to have a preference for "Matthias Malmedie" is decreased by 4.04% .

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