Statistic regarding WhatsApp customers: most popular automotive influencers

AIlon has analyzed 70236 people from Germany who have a very high affinity to WhatsApp and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Automotive Influencer | WhatsApp

March 23, 2022

This statistic shows the most popular automotive influencers of that part of the German population, with a strong preference for the Telecommunications company "WhatsApp", compared to the total population. The largest outliers in the positive range are: Matthias Malmedie and SchrauberBlog and in the negative range are: SaabKyle04 LLC and Do It With Dan.

This bar chart visualizes, how a preference for the brand "WhatsApp" correlates with a preference for the displayed Automotive Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have an affinity for "Matthias Malmedie" is increased by 1.06% .

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