This study is based on a small sample and is not entirely current.
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Create current statisticsAutomotive Magazine | IKEA
March 24, 2022
This statistic shows the most popular automotive magazines of that part of the German population, with a high affinity for the furniture retailer "IKEA", in comparison to the total population.
The affinity for the magazines "Auto Zeitung" and "Auto Motor Sport" is strongly increased, while it is strongly decreased for the the magazines "Classic Trader" and "Ramp Space".
This bar chart visualizes, how an affinity for the brand "IKEA" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "IKEA" customers to have an affinity for "Auto Zeitung" is increased by 55.35% .
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