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Beauty Influencer | Burberry
March 23, 2022
This statistic visualizes the most popular beauty influencers of that part of the German population, with a strong preference for the fashion label "Burberry", compared to the total population.
Especially noticeable is the increased value for Michelle Phan and Dagibee, as well as the decreased value for Ingrid Nilsen and Bibisbeautypalace.
This bar chart visualizes, how an affinity for the brand "Burberry" correlates with a preference for the displayed Beauty Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burberry" customers to have an affinity for "Michelle Phan" is increased by 3.27% .
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