This study is based on a small sample and is not entirely current.
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Create current statisticsCelebrity Magazine | Zara
March 24, 2022
This statistic visualizes the favored celebrity magazines of that part of the German population, with a high affinity for the fast fashion label "Zara", compared to the total population.
The preference for the magazines "Ok" and "inTouch" is clearly increased, while it is clearly decreased for the the magazines "Freizeit Revue" and "Die Aktuelle".
This bar chart visualizes, how an affinity for the brand "Zara" correlates with an affinity for the displayed Celebrity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Zara" customers to have an affinity for "Ok" is increased by 112.52% .
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