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Entertainment Influencer | Nike
March 24, 2022
This statistic shows the most popular entertainment influencers of that part of the German population, with a strong preference for the fashion label "Nike", compared to the total population.
Extremely pronounced is the positive correlation with Dwayne Johnson, Udo Bönstrup, Joko Winterscheidt, as well as the negative relation to Guido Maria Kretschmer, Sascha Grammel, Daniela Katzenberger.
This bar chart visualizes, how an affinity for the brand "Nike" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Nike" customers to have an affinity for "Dwayne Johnson" is increased by 2.64% .
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