Statistic regarding Zara customers: most popular online entertainment magazines

AIlon has analyzed 7726 people from Germany who have a very high affinity to Zara and compared the mean values with a representative sample of the population.

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Entertainment Magazineonline | Zara

March 24, 2022

This statistic shows the most popular online entertainment magazines of that part of the German population, with a high affinity for the fast fashion label "Zara", compared to the total population. The preference for the magazines "9GAG" and "Catfly" is considerably increased, while it is strongly decreased for the the magazines "Pfusch Am Bau" and "Der Postillon".

This bar chart visualizes, how a preference for the brand "Zara" correlates with an affinity for the displayed Entertainment Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Zara" customers to have a preference for "Pfusch Am Bau" is decreased by 4.64% .

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