Statistic regarding Twitch brandfans: most popular fashion magazines

AIlon has analyzed 4128 people from Germany who have a very high affinity to Twitch and compared the mean values with a representative sample of the population.

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Fashion Magazine | Twitch

March 23, 2022

This statistic visualizes the most popular fashion magazines of that part of the German population, with a high affinity for the brand "Twitch", in comparison to the total population. The preference for the magazines "Madame" and "Glamour" is strongly increased, while it is strongly decreased for the the magazines "Burda Style" and "InStyle".

This bar chart visualizes, how an affinity for the brand "Twitch" correlates with a preference for the displayed Fashion Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Twitch" brandfans to have an affinity for "Burda Style" is decreased by 45.66% .

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