Statistic regarding Vichy customers: most popular fashion magazines

AIlon has analyzed 4967 people from Germany who have a very high affinity to Vichy and compared the mean values with a representative sample of the population.

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Fashion Magazine | Vichy

March 23, 2022

This statistic shows the favorite fashion magazines of that part of the German population, with a strong preference for the cosmetics brand "Vichy", in comparison to the total population. The preference for the magazines "Burda Style" and "Vogue" is moderately increased.

This bar chart visualizes, how an affinity for the brand "Vichy" correlates with an affinity for the displayed Fashion Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Vichy" customers to have an affinity for "Burda Style" is increased by 84.65% .

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