Statistic regarding WhatsApp customers: most popular health magazines

AIlon has analyzed 70236 people from Germany who have a very high affinity to WhatsApp and compared the mean values with a representative sample of the population.

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Health Magazine | WhatsApp

March 23, 2022

This statistic shows the favorite health magazines of that part of the German population, with a strong preference for the Telecommunications company "WhatsApp", in comparison to the total population. The preference for the magazine "Fit for Fun" is strongly increased, while it is moderately decreased for the the magazine "Diabetes Ratgeber".

This bar chart visualizes, how a preference for the brand "WhatsApp" correlates with an affinity for the displayed Health Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have an affinity for "Diabetes Ratgeber" is decreased by 36.13% .

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