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Home Magazine | Burberry
March 23, 2022
This statistic visualizes the most popular home&living magazines of that part of the German population, with a high affinity for the fashion label "Burberry", in comparison to the total population.
The affinity for the magazines "Schöner Wohnen" and "Living at Home" is considerably increased, while it is clearly decreased for the the magazines "Wohnen Bauen Einrichten Leben" and "Lisa Wohnen und Dekorieren".
This bar chart visualizes, how a preference for the brand "Burberry" correlates with a preference for the displayed Home Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burberry" customers to have a preference for "Schöner Wohnen" is increased by 157.7% .
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