Statistic regarding Podcast brandfans: most popular national newspapers

AIlon has analyzed 5444 people from Germany who have a very high affinity to Podcast and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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National Newspaper | Podcast

March 24, 2022

This statistic visualizes the most popular national newspapers of that part of the German population, with a high affinity for the brand "Podcast", in comparison to the total population. The affinity for the newspapers "Die Zeit", "Süddeutsche Zeitung", "Frankfurter allgemeine Zeitung" is considerably increased, while it is considerably decreased for the newspapers "Ärzte Zeitung", "Neue Presse", "TAZ".

This bar chart visualizes, how a preference for the brand "Podcast" correlates with an affinity for the displayed National Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Podcast" brandfans to have a preference for "Die Zeit" is increased by 96.85% .

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