AIlon has analyzed 538 people from Germany who have a very high affinity to Smart (Automarke) and compared the mean values with a representative sample of the population.
This study is based on a small sample and is not entirely current.
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July 14, 2022
This statistic visualizes the most popular regional newspapers of that part of the German population, with a strong preference for the car manufacturer "Smart (Automarke)", compared to the total population.
The affinity for the newspapers "Stuttgarter Zeitung", "Der Tagesspiegel", "Nürnberger Zeitung" is strongly increased, while it is clearly decreased for the newspapers "Kieler Nachrichten", "Emder Zeitung", "Passauer neue Presse".
This bar chart visualizes, how an affinity for the brand "Smart (Automarke)" correlates with an affinity for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Smart (Automarke)" brandfans to have an affinity for "Stuttgarter Zeitung" is increased by 43.46% .
Source:
AIlon
Publication date:
July 14, 2022
Sample size Smart (Automarke):
538
Sample size population sample: 3.414.229
Area of enquiry: Germany
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