This study is based on a small sample and is not entirely current.
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Create current statisticsTechnology Influencer | Edeka
March 23, 2022
This statistic visualizes the most popular tech influencers of that part of the German population, with a high affinity for the shopping brand "Edeka", compared to the total population.
Especially noticeable is the positive correlation with Mark Zuckerberg and Jeff Bezos, as well as the negative correlation with HardwareDealz and Felix von der Laden.
This bar chart visualizes, how an affinity for the brand "Edeka" correlates with a preference for the displayed Technology Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Edeka" customers to have a preference for "Mark Zuckerberg" is increased by 1.2% .
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