Statistic regarding Porsche brandfans: most popular tech influencers

AIlon has analyzed 215 people from Germany who have a very high affinity to Porsche and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Technology Influencer | Porsche

March 23, 2022

This statistic visualizes the most popular tech influencers of that part of the German population, with a strong preference for the car manufacturer "Porsche", in comparison to the total population. Especially pronounced is the positive correlation with Bill Gates and Mark Zuckerberg, as well as the decreased value for TutopolisTV and HardwareDealz.

This bar chart visualizes, how a preference for the brand "Porsche" correlates with a preference for the displayed Technology Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Porsche" brandfans to have a preference for "Bill Gates" is increased by 40.9% .

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