Statistic regarding ING-DiBa brandfans: most popular TV magazines

AIlon has analyzed 5531 people from Germany who have a very high affinity to ING-DiBa and compared the mean values with a representative sample of the population.

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Tv Magazine | ING-DiBa

March 24, 2022

This statistic visualizes the favored TV magazines of that part of the German population, with a strong preference for the financial services company "ING-DiBa", in comparison to the total population. The preference for the magazine "TV Digital" is clearly increased, while it is moderately decreased for the the magazine "Fernsehwoche".

This bar chart visualizes, how a preference for the brand "ING-DiBa" correlates with an affinity for the displayed Tv Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ING-DiBa" brandfans to have an affinity for "TV Digital" is increased by 137.62% .

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