ZARA Brandfans: Women Magazine

AIlon analyzed 7,630 individuals from Germanywho have a very high affinity for ZARA and compared the aggregated values to a representative sample of the population.

Women Magazine | ZARA
This chart visualizes the affinities of people from Germany who are brandfans of ZARA with respect to Women Magazine. The most popular include Elle (73.52x), Joy (27.72x), Womens Health (19.5x).
The lowest values include Frau Im Trend (-1.0x), Emma (-1.0x), Laura (-1.0x), Auf Einen Blick (-1.0x), Eve Magazin (-1.0x).
The affinitiy factor describes how strongly a topic is over- or underrepresented in the audience compared to the population.
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