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Automotive | Edeka
March 23, 2022
This statistic shows the favorite car manufacturers of that part of the German population, with a strong preference for the shopping brand "Edeka", in comparison to the total population.
The largest outliers in the positive range are: Continental, Michelin, Pit Stop and in the negative range are: Opel, Kia, Harley Davidson.
This bar chart visualizes, how an affinity for the brand "Edeka" correlates with a preference for the displayed Automotive affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Edeka" customers to have an affinity for "Continental" is increased by 44.94% .
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