Butlers Brandfans: Chemical

AIlon analyzed 1,371 individuals from Germanywho have a very high affinity for Butlers and compared the aggregated values to a representative sample of the population.

Chemical | Butlers
This chart visualizes the affinities of people from Germany who are brandfans of Butlers with respect to Chemical. The most popular include Henkel (10.45x), Bayer Ag (1.7x), Evonik (-1.0x).

The affinitiy factor describes how strongly a topic is over- or underrepresented in the audience compared to the population.
Download