Statistic regarding Edeka customers: favorite brands for childrens products

AIlon has analyzed 42511 people from Germany who have a very high affinity to Edeka and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Children | Edeka

March 23, 2022

This statistic shows the favorite brands for childrens products of that part of the German population, with a strong preference for the shopping brand "Edeka", in comparison to the total population. Especially noticeable is the increased value for Toysrus, Pampers.

This bar chart visualizes, how a preference for the brand "Edeka" correlates with a preference for the displayed Children affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Edeka" customers to have a preference for "Toysrus" is increased by 31.83% .

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