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Communication | Zara
March 24, 2022
This statistic shows the most popular cell phone providers and messenger services of that part of the German population, with a strong preference for the fast fashion label "Zara", compared to the total population.
The largest deviations in the positive range are: O2 and 1&1 and in the negative range are: Winsim and Freenet.
This bar chart visualizes, how an affinity for the brand "Zara" correlates with an affinity for the displayed Communication affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Zara" customers to have a preference for "O2" is increased by 79.7% .
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