Statistic regarding Calvin Klein customers: favorite streaming services, film studios and (computer) games

AIlon has analyzed 18301 people from Germany who have a very high affinity to Calvin Klein and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment | Calvin Klein

March 23, 2022

This statistic visualizes the most popular entertainment media of that part of the German population, with a high affinity for the fashion label "Calvin Klein", compared to the total population. The largest outliers in the positive range are: Nintendo, Ea Sports Fifa, Electronic Arts and in the negative range are: Nametests.Com, Talking Tom, Super Mario.

This bar chart visualizes, how an affinity for the brand "Calvin Klein" correlates with a preference for the displayed Entertainment affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Calvin Klein" customers to have an affinity for "Nintendo" is increased by 79.55% .

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