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Fashion | WhatsApp
March 23, 2022
This statistic visualizes the favorite fashion brands of that part of the German population, with a strong preference for the Telecommunications company "WhatsApp", compared to the total population.
Especially pronounced is the increased value for Nike, Puma, Reebok, as well as the decreased value for Adler, Nkd, Gerry Weber.
This bar chart visualizes, how an affinity for the brand "WhatsApp" correlates with an affinity for the displayed Fashion affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have an affinity for "Nike" is increased by 42.98% .
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