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Financial | Burberry
March 23, 2022
This statistic visualizes the most popular financial sector companies of that part of the German population, with a strong preference for the fashion label "Burberry", compared to the total population.
Especially noticeable is the increased value for Schwäbisch Hall, Wüstenrot, Hanse Merkur, as well as the negative correlation with Aok, Bkk, Sparkasse.
This bar chart visualizes, how an affinity for the brand "Burberry" correlates with a preference for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burberry" customers to have a preference for "Schwäbisch Hall" is increased by 146.24% .
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