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Financial | Edeka
March 23, 2022
This statistic shows the favorite financial companies of that part of the German population, with a strong preference for the shopping brand "Edeka", compared to the total population.
Especially noticeable is the increased value for Paypal, Visa, Ing, as well as the decreased value for Aok, Bkk, Sparkasse.
This bar chart visualizes, how an affinity for the brand "Edeka" correlates with an affinity for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Edeka" customers to have a preference for "Paypal" is increased by 50.89% .
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