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Financial | WhatsApp
March 23, 2022
This statistic visualizes the most popular financial companies of that part of the German population, with a strong preference for the Telecommunications company "WhatsApp", compared to the total population.
Especially noticeable is the positive relation to Huk-Coburg, Paypal, Cosmosdirekt, as well as the decreased value for Aok, Sparkasse, Volksbank.
This bar chart visualizes, how an affinity for the brand "WhatsApp" correlates with a preference for the displayed Financial affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have an affinity for "Aok" is decreased by 37.67% .
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