Statistic regarding Calvin Klein customers: proportion of people with a migration background

AIlon has analyzed 18301 people from Germany who have a very high affinity to Calvin Klein and compared the mean values with a representative sample of the population.

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Immigration | Calvin Klein

March 23, 2022

This statistic shows the proportion of people with a migration background of that part of the German population, with a strong preference for the fashion label "Calvin Klein", in comparison to the total population. The numbers for Non-immigrant are decreased, while the values for Immigrant are increased compared to the total population.

This bar chart compares the "Calvin Klein" customers to the total population with regard to a selected attribute. The chart is to be understood as follows: The attribute Non-immigrant is applicable to 84.95% of the "Calvin Klein" customers, in contrast to 87.8% for the total german population.

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