Statistic regarding Henkel customers: proportion of people with a migration background

AIlon has analyzed 2171 people from Germany who have a very high affinity to Henkel and compared the mean values with a representative sample of the population.

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Immigration | Henkel

March 23, 2022

This statistic shows the proportion of people with a migration background of that part of the German population, with a high affinity for the chemical company "Henkel", compared to the total population. The values for Non-immigrant are decreased, while the values for Immigrant are increased compared to the total population.

This bar chart compares the "Henkel" customers to the total population with regard to a selected attribute. The chart is to be understood as follows: The attribute Non-immigrant is applicable to 84.20% of the "Henkel" customers, in contrast to 87.8% for the total german population.

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