Butlers Brandfans: Political Affinities

AIlon analyzed 1,371 individuals from Germanywho have a very high affinity for Butlers and compared the aggregated values to a representative sample of the population.

Political Affinities | Butlers
This chart visualizes the affinities of people from Germany who are brandfans of Butlers with respect to Political Affinities. The most popular include GRUENE (0.07x), FDP (-0.18x), SPD (-0.19x).
The lowest values include AFD (-0.59x), CDU (-0.29x), LINKE (-0.27x), SPD (-0.19x), FDP (-0.18x).
The affinitiy factor describes how strongly a topic is over- or underrepresented in the audience compared to the population.
Download