Statistic regarding Dolce & Gabbana customers: favorite shopping brands

AIlon has analyzed 8886 people from Germany who have a very high affinity to Dolce & Gabbana and compared the mean values with a representative sample of the population.

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Shopping | Dolce & Gabbana

March 23, 2022

This statistic shows the favorite shopping brands of that part of the German population, with a high affinity for the fashion label "Dolce & Gabbana", compared to the total population. The largest deviations in the positive range are: Zalando, Denns, Wayfair and in the negative range are: Fielmann, Guenstiger.De, Bader.

This bar chart visualizes, how a preference for the brand "Dolce & Gabbana" correlates with an affinity for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Dolce & Gabbana" customers to have a preference for "Zalando" is increased by 130.29% .

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