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Shopping | ProSieben
March 23, 2022
This statistic visualizes the favorite shopping brands of that part of the German population, with a strong preference for the media company "ProSieben", in comparison to the total population.
The largest outliers in the positive range are: Mister Spex, Wish, About You and in the negative range are: Fielmann, Schwab, Guenstiger.De.
This bar chart visualizes, how a preference for the brand "ProSieben" correlates with an affinity for the displayed Shopping affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "ProSieben" viewers to have an affinity for "Mister Spex" is increased by 90.74% .
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