Statistic regarding Burberry customers: favorite tech brands

AIlon has analyzed 4853 people from Germany who have a very high affinity to Burberry and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Technology | Burberry

March 23, 2022

This statistic shows the favorite tech brands of that part of the German population, with a strong preference for the fashion label "Burberry", compared to the total population. Very noticeable is the positive relation to Kenwood, Nikon, Dyson, as well as the negative correlation with Lg, Playstation, Vonvon.

This bar chart visualizes, how a preference for the brand "Burberry" correlates with an affinity for the displayed Technology affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Burberry" customers to have a preference for "Kenwood" is increased by 146.9% .

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