Statistic regarding WhatsApp customers: favorite tech brands

AIlon has analyzed 70236 people from Germany who have a very high affinity to WhatsApp and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Technology | WhatsApp

March 23, 2022

This statistic shows the most popular tech brands of that part of the German population, with a high affinity for the Telecommunications company "WhatsApp", compared to the total population. Very pronounced is the positive correlation with Samsung, Google, Microsoft, as well as the decreased value for Vonvon, D-Link, Uc Browser.

This bar chart visualizes, how an affinity for the brand "WhatsApp" correlates with a preference for the displayed Technology affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have an affinity for "Samsung" is increased by 44.87% .

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