Statistic regarding Braun (Elektrogeräte) customers: favorite online travel agencies

AIlon has analyzed 9390 people from Germany who have a very high affinity to Braun (Elektrogeräte) and compared the mean values with a representative sample of the population.

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Travel | Braun (Elektrogeräte)

March 23, 2022

This statistic shows the favorite online travel agencies of that part of the German population, with a strong preference for the tech company "Braun (Elektrogeräte)", in comparison to the total population. The largest deviations in the positive range are: Expedia, Booking.Com, Trivago and in the negative range are: Urlaubsguru.De, Hurtigruten, P&O Cruise Line.

This bar chart visualizes, how an affinity for the brand "Braun (Elektrogeräte)" correlates with a preference for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Braun (Elektrogeräte)" customers to have a preference for "Expedia" is increased by 57.63% .

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