Statistic regarding WhatsApp customers: favorite online travel agencies

AIlon has analyzed 70236 people from Germany who have a very high affinity to WhatsApp and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Travel | WhatsApp

March 23, 2022

This statistic shows the favorite online travel agencies of that part of the German population, with a high affinity for the Telecommunications company "WhatsApp", in comparison to the total population. The largest deviations in the positive range are: Tripadvisor, Booking.Com, L Tur and in the negative range are: Schauinsland Reisen, Princess Cruise Line, Royal Caribbean Cruise Line.

This bar chart visualizes, how an affinity for the brand "WhatsApp" correlates with a preference for the displayed Travel affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have a preference for "Tripadvisor" is increased by 29.7% .

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