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Tv | Henkel
March 23, 2022
This statistic shows the favored TV channels of that part of the German population, with a high affinity for the chemical company "Henkel", in comparison to the total population.
Very noticeable is the increased value for Vox, Sat.1, Rtl, as well as the negative correlation with Eurosport, Bbc, South Park.
This bar chart visualizes, how a preference for the brand "Henkel" correlates with a preference for the displayed Tv affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Henkel" customers to have an affinity for "Vox" is increased by 121.9% .
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