Statistic regarding WhatsApp customers: favorite TV channels

AIlon has analyzed 70236 people from Germany who have a very high affinity to WhatsApp and compared the mean values with a representative sample of the population.

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Tv | WhatsApp

March 23, 2022

This statistic visualizes the favored TV channels of that part of the German population, with a strong preference for the Telecommunications company "WhatsApp", in comparison to the total population. The largest deviations in the positive range are: Ard, Rtl, Zdf and in the negative range are: Eurosport, Iflix, Zdf Info.

This bar chart visualizes, how an affinity for the brand "WhatsApp" correlates with an affinity for the displayed Tv affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "WhatsApp" customers to have an affinity for "Ard" is increased by 39.83% .

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