Statistic regarding Berliner Kindl customers: most popular celebrity magazines

AIlon has analyzed 6061 people from Germany who have a very high affinity to Berliner Kindl and compared the mean values with a representative sample of the population.

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Celebrity Magazine | Berliner Kindl

March 23, 2022

This statistic shows the most popular celebrity magazines of that part of the German population, with a high affinity for the food manufacturer "Berliner Kindl", in comparison to the total population. The preference for the magazines "Shape" and "Ok" is moderately increased, while it is strongly decreased for the the magazines "Freizeit Revue" and "Die Aktuelle".

This bar chart visualizes, how a preference for the brand "Berliner Kindl" correlates with an affinity for the displayed Celebrity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Berliner Kindl" customers to have an affinity for "Freizeit Revue" is decreased by 45.49% .

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