Statistic regarding Höffner customers: most popular entertainment influencers

AIlon has analyzed 4508 people from Germany who have a very high affinity to Höffner and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Höffner

March 23, 2022

This statistic visualizes the most popular entertainment influencers of that part of the German population, with a strong preference for the furniture retailer "Höffner", in comparison to the total population. The largest outliers in the positive range are: Dwayne Johnson, Palina Rojinski, Tedros Teclebrhan and in the negative range are: Sascha Grammel, Guido Maria Kretschmer, Ilka Bessin.

This bar chart visualizes, how a preference for the brand "Höffner" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Höffner" customers to have a preference for "Dwayne Johnson" is increased by 3.12% .

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