Statistic regarding Marketing brandfans: most popular entertainment influencers

AIlon has analyzed 1967 people from Germany who have a very high affinity to Marketing and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Marketing

March 24, 2022

This statistic shows the most popular entertainment influencers of that part of the German population, with a high affinity for the brand "Marketing", in comparison to the total population. The largest outliers in the positive range are: Joko Winterscheidt, Palina Rojinski, Guido Maria Kretschmer and in the negative range are: Mario Barth, Bülent Ceylan, Dwayne Johnson.

This bar chart visualizes, how an affinity for the brand "Marketing" correlates with a preference for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Marketing" brandfans to have a preference for "Mario Barth" is decreased by 2.51% .

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