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Entertainment Influencer | Tic Tac
March 24, 2022
This statistic visualizes the most popular entertainment influencers of that part of the German population, with a high affinity for the food manufacturer "Tic Tac", in comparison to the total population.
Especially noticeable is the increased value for Simon Desue, Joko Winterscheidt, Julien Bam, as well as the negative correlation with Anni the Duck, Sascha Grammel, Jens Knossalla.
This bar chart visualizes, how a preference for the brand "Tic Tac" correlates with an affinity for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Tic Tac" customers to have an affinity for "Simon Desue" is increased by 4.09% .
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