Statistic regarding easyJet customers: most popular regional newspapers

AIlon has analyzed 2373 people from Germany who have a very high affinity to easyJet and compared the mean values with a representative sample of the population.

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Regional Newspaper | easyJet

March 23, 2022

This statistic visualizes the most popular regional newspapers of that part of the German population, with a high affinity for the mobility service provider "easyJet", compared to the total population. The affinity for the newspapers "Allgäuer Zeitung", "Die Rheinpfalz", "Märkische Oderzeitung" is strongly increased, while it is strongly decreased for the newspapers "Der Tagesspiegel", "Westfalenpost", "Landeszeitung Lüneburg".

This bar chart visualizes, how an affinity for the brand "easyJet" correlates with a preference for the displayed Regional Newspaper affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "easyJet" customers to have an affinity for "Allgäuer Zeitung" is increased by 1.54% .

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