Statistic regarding Witt (Versandhandel) customers: most popular science journals

AIlon has analyzed 2567 people from Germany who have a very high affinity to Witt (Versandhandel) and compared the mean values with a representative sample of the population.

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Science Magazine | Witt (Versandhandel)

March 23, 2022

This statistic visualizes the favored science journals of that part of the German population, with a strong preference for the shopping brand "Witt (Versandhandel)", compared to the total population. The preference for the magazines "National Geographic Adventure" and "Gehirn und Geist" is considerably increased, while it is clearly decreased for the the magazines "Geo Magazin" and "Welt der Wunder".

This bar chart visualizes, how an affinity for the brand "Witt (Versandhandel)" correlates with a preference for the displayed Science Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Witt (Versandhandel)" customers to have an affinity for "National Geographic Adventure" is increased by 271.5% .

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