Statistic regarding Berliner Verkehrsbetriebe customers: most popular travel magazines

AIlon has analyzed 1709 people from Germany who have a very high affinity to Berliner Verkehrsbetriebe and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Travel Magazine | Berliner Verkehrsbetriebe

March 25, 2022

This statistic visualizes the most popular travel magazines of that part of the German population, with a strong preference for the mobility service provider "Berliner Verkehrsbetriebe", in comparison to the total population. The preference for the magazine "Lufthansa Magazine" is moderately increased, while it is considerably decreased for the the magazine "Globetrotter Magazin".

This bar chart visualizes, how a preference for the brand "Berliner Verkehrsbetriebe" correlates with a preference for the displayed Travel Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Berliner Verkehrsbetriebe" customers to have a preference for "Lufthansa Magazine" is increased by 3.95% .

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