Statistic regarding Visa Inc. brandfans: socio economic scores

AIlon has analyzed 26173 people from Germany who have a very high affinity to Visa Inc. and compared the mean values with a representative sample of the population.

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Socioeconomic Score | Visa Inc.

March 24, 2022

This statistic shows the socio economic scores of that part of the German population, with a strong preference for the financial services company "Visa Inc.", compared to the total population. The numbers for 70+ are increased, while the values for 0-20 are decreased in comparison to the total population.

This bar chart compares the "Visa Inc." brandfans to the total population with regard to a selected attribute. The chart is to be understood as follows: The attribute: 70+ is applicable to 54.79% of the "Visa Inc." brandfans, in contrast to 20.63% for the total german population.
Socioeconomic status (SES) is an economic and sociological combined total measure of a person's work experience and of an individual's or family's economic and social position in relation to others. When analyzing a family's SES, the household income, earners' education, and occupation are examined, as well as combined income, whereas for an individual's SES only their own attributes are assessed. However, SES is more commonly used to depict an economic difference in society as a whole.

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