Statistic regarding Diesel (Modelabel) customers: most popular automotive magazines

AIlon has analyzed 25629 people from Germany who have a very high affinity to Diesel (Modelabel) and compared the mean values with a representative sample of the population.

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Automotive Magazine | Diesel (Modelabel)

March 28, 2022

This statistic visualizes the most popular automotive magazines of that part of the German population, with a high affinity for the fashion label "Diesel (Modelabel)", compared to the total population. The affinity for the magazines "Auto Motor Sport" and "Auto Zeitung" is moderately increased, while it is considerably decreased for the the magazines "9ELF" and "Ramp Space".

This bar chart visualizes, how an affinity for the brand "Diesel (Modelabel)" correlates with an affinity for the displayed Automotive Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Diesel (Modelabel)" customers to have a preference for "Auto Motor Sport" is increased by 88.75% .

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