Statistic regarding HDI Versicherung brandfans: most popular celebrity magazines

AIlon has analyzed 4809 people from Germany who have a very high affinity to HDI Versicherung and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Celebrity Magazine | HDI Versicherung

March 24, 2022

This statistic visualizes the most popular celebrity magazines of that part of the German population, with a strong preference for the financial services company "HDI Versicherung", in comparison to the total population. The preference for the magazines "Gala" and "inTouch" is strongly increased, while it is moderately decreased for the the magazines "Freizeit Revue" and "Das neue Blatt".

This bar chart visualizes, how an affinity for the brand "HDI Versicherung" correlates with a preference for the displayed Celebrity Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "HDI Versicherung" brandfans to have an affinity for "Freizeit Revue" is decreased by 19.55% .

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