Statistic regarding Nissan brandfans: most popular economy magazines

AIlon has analyzed 2345 people from Germany who have a very high affinity to Nissan and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Economy Magazine | Nissan

March 24, 2022

This statistic visualizes the favorite economy magazines of that part of the German population, with a strong preference for the car manufacturer "Nissan", compared to the total population. The affinity for the magazines "Wirtschaftswoche" and "Manager Magazin" is considerably increased, while it is considerably decreased for the the magazines "Unternehmer.de" and "Harvard Business Manager".

This bar chart visualizes, how an affinity for the brand "Nissan" correlates with an affinity for the displayed Economy Magazine affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Nissan" brandfans to have an affinity for "Wirtschaftswoche" is increased by 8.58% .

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