Statistic regarding Erdinger Weißbräu customers: most popular entertainment influencers

AIlon has analyzed 18033 people from Germany who have a very high affinity to Erdinger Weißbräu and compared the mean values with a representative sample of the population.

This study is based on a small sample and is not entirely current.

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Entertainment Influencer | Erdinger Weißbräu

March 23, 2022

This statistic shows the most popular entertainment influencers of that part of the German population, with a strong preference for the food manufacturer "Erdinger Weißbräu", compared to the total population. Extremely pronounced is the increased value for Dwayne Johnson, Inscope21, Joko Winterscheidt, as well as the negative correlation with Daniela Katzenberger, Guido Maria Kretschmer, Sascha Grammel.

This bar chart visualizes, how an affinity for the brand "Erdinger Weißbräu" correlates with an affinity for the displayed Entertainment Influencer affinities. The affinity shows, how a topic is over- or underrepresented in a certain target group, compared to the total population. The statistic can be read as follows: The probability for "Erdinger Weißbräu" customers to have a preference for "Dwayne Johnson" is increased by 7.27% .

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